Navigating Facebook’s Algorithm Changes: Best Practices for CMOs
In recent years, Facebook’s algorithm has undergone several changes that have made it more difficult for businesses to reach their target audience. As a result, CMOs must navigate these changes by implementing best practices that optimize their content for the platform. This article will explore these best practices and provide insights for CMOs to stay ahead of the curve in the ever-changing social media landscape.
Geoffrey Hinton Resigns from Google Over AI Concerns
Renowned artificial intelligence researcher, Geoffrey Hinton, has resigned from Google over concerns about ethical implementation of AI.
Customer Data Platform (CDP) vs. Customer Relationship Management (CRM)
Two popular tools for managing customer data are Customer Relationship Management (CRM) and Customer Data Platforms (CDP). In this article, we explore the key differences between a CDP and CRM, including their features, benefits, and limitations. We will also explore how businesses can choose the right tool for their specific needs and goals.